Women's Hoops Blog

Inane commentary on a game that deserves far better


Wednesday, October 20, 2004

Blaine Newham takes a concerned look at money troubles in the WNBA and what they mean for the players.

"I hope there is a time when Betty Lennox doesn't have to go to Italy," Anne Donovan said. "Going to Italy means she is playing year round. It means it will shorten her career."

But as Barry's post about Phoenix shows, there's reason to be hopeful. Not only did the Merc's ticket revenue increase -- they also increased sponsorship revenue by more than 10%, and merchandise sales tripled this year.