NBA top man David Stern says the W has a bright future, just like (highly profitable) women's tennis: "That's the better model, rather than some model where you say you don't like a particular woman player because she isn't as good as Michael Jordan. She never claimed to be. She's just the best woman player in the world and it's just a different standard and different game."

Stern also predicts eventual expansion, perhaps to 24 teams: "As women's sports continue to grow, the season will be longer, [and] the number of teams will increase."